Monthly Archives: September 2016

Mazda SKYACTIV® tech

2017 Mazda MX-5 Miata RF Launch Edition

Mazda’s most loyal customers will get the first shot to purchase the exclusive 2017 Mazda MX-5 Miata RF Launch Edition. Production will be limited to 1,000 units and will come with unique feautres such as Machine Gray Metallic paint, Auburn Nappa leather interior trim, and a hand-painted black roof panel.

Eligible Mazda customers will get an email notifying them of the opportunity to pre-order this limited edition model. They will then have a specific time window to place their orders before it opens to the general public. Every RF Launch Edition will be made to order with only one available option—SKYACTIV-MT six-speed manual or a six-speed automatic transmission.

Every RF Launch Edition custom car will also come with a complimentary, custom-designed 42mm Tourneau watch.

Robert Davis, senior VP, U.S. Operations, MNAO, said, “Rarely does any automaker have a vehicle that garners the sort of loyalty and enthusiasm MX-5 generates—something we don’t take lightly. MX-5 RF is the next chapter of this storied model line, and we can’t think of a better way to give back than to first offer this bespoke Launch Edition to those who have stuck with us, believing in our mission to deliver the best-driving vehicles on the road.”

If you miss out on the opportunity to purchase one of these unique models, the 2017 Mazda MX-5 RF will be coming to dealerships across the country early in 2017.

baby safety in cars

Learn About Baby Safety in Cars during Baby Safety Month

Babies are undeniably the cutest members of any family, but they are also incredibly helpless, which is why they need us to keep them safe. In today’s world, many of us travel by car nearly every single day and if we have children, that includes are babies. Cars can be a dangerous place for a baby, which is why during Baby Safety Month we’re sharing some simple tips on baby safety in cars.

  • Always use a car seat. Young children need to be in a car seat so they can stay properly secure during an accident. When correctly used, a car seat can reduce the risk of a child dying in an accident by as much as 71%.
  • Right seat, right place, right direction. Make sure the car seat you are using for your child is appropriate for their age, weight, and height. Also, children need to stay in the back seat until they are at least 13. Finally, toddlers should be kept rear-facing as long as possible, and at least until they are two years old.
  • Never leave them in the car alone. No matter who quickly you think an errand might take, you should never leave your children in the car alone. Cars are like greenhouses and can heat up very quickly, especially in the summer. Even in as little as 20 minutes, your children could start showing signs of heatstroke.

With these simple tips, we can help keep our children safer in the car.